Category: IHOP

  • The Economics of American Diners

    The Economics of American Diners

    This video explores the invincibility of diners and why they have remained unchanged since the 1940s. Diners have stayed consistent with their huge menus, 24/7 service, traditional human service, and simple comfort foods. Customers value their predictability, reliability, simplicity, consistency, and modesty. The video delves into the strategies of the three biggest diner chains, Denny’s,…